Brands / Verified profile

Taste Plus

A Hangzhou kitchenware brand founded in 2015, using product design to address cooking, serving and storage in contemporary Chinese kitchens.

Identity record

Entity
Hangzhou Taste Plus Home Co., Ltd. (杭州悦味家居有限公司)
Origin
Hangzhou, China · founded 2015
Access
Taste Plus lists products and links to Chinese marketplace stores. Current configuration, stock, price, care instructions and destination availability require confirmation on the active sales channel.
Black Taste Plus Yuanmu cookware and white porcelain storage dining set on a warm studio background
Primary visual

Representative products

Objects that define the range.

2 linked products

Brand at a glance

Taste Plus was founded in 2015 as an original kitchenware brand focused on product development and human-centred design. Its catalogue spans cookware, tableware, storage and smaller kitchen tools, with a recurring emphasis on cooking habits and limited storage in contemporary Chinese homes.

Why Taste Plus matters

The brand is most convincing when form follows a specific kitchen action. In the Yuanmu cookware series, asymmetry, pouring and removable handles respond to stir-frying, draining and maintenance. In the 22-in-1 dining set, a complete place-setting system collapses into one protected bamboo carrier.

Two representative products

The Yuanmu Frying Pan introduces the brand through its best-known cookware family. The 22-in-1 Storage Dining Set moves from cooking to serving and storage, showing how Taste Plus applies the same design logic outside the stove area.

Design language

  • Action-led details: rims, lids, handles and storage bases are shaped around identifiable kitchen tasks.
  • Compact organisation: nesting and removable components reduce the space required between uses.
  • Material contrast: dark cookware is paired with pale wood, while white porcelain is framed by bamboo.
  • Chinese cooking context: the Yuanmu story explicitly addresses tossing, pouring and the realities of smaller urban kitchens.

Why these two

The pair avoids selecting two similar pans. Yuanmu represents cooking and the brand’s early identity; the 22-in-1 set represents serving, storage and an award-documented system for four people. They are representative editorial selections rather than a complete catalogue.

What is verified

Taste Plus’s founding date, product scope and brand history were checked against its first-party pages on 7 August 2026. Product identities and design descriptions were cross-checked with Red Dot’s product records. ChinoMuse has not cooked with, washed, weighed or durability-tested either product.

Editorial scope

This independent profile is based on cited public manufacturer and award information. Inclusion does not imply a partnership, sponsorship or endorsement. Product photography is used as a limited editorial quotation within a newly composed layout; source URLs are recorded internally.

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